The people you will actually work with

Muhammad Naveed Iqbal

Founder & CEO

As a seasoned and results-driven Human Resources professional with over 12 years of experience, I possess a unique blend of strategic vision, operational expertise, and passion for empowering teams to achieve their full potential. Throughout my career, I have developed a strong ability to align HR strategies with organizational goals, driving employee engagement, optimizing performance, and fostering a positive workplace culture.

• Recruitment
• Talent Management
• Training and Development
• Compensation
• Employee Relations

Karachi Office

Saher Khan

Lead Consultant – Talent Acquisition

Experience with determination to achieve my ambitions and a definite plan to execute them has defined my progress as an individual, and has also paved the way for my career path. Competitiveness is what drives me to pursue excellence in all my endeavors. I am a self-motivated and highly passionate individual with vast experience in recruitment, onboarding, online training programs and grievance handling, across Oil & Gas, Automotive, Information Technology, Hospital, Pharma, Retail, FMCG, Marine, Offshore, Chemical and Medical Technical sectors, from blue collar to C-level positions.

• Talent Acquisition & Recruitment
• Executive & C-Level Hiring
• Employee Onboarding
• Training & Development
• Employee Relations & Grievance Handling
• Workforce Planning & HR Operations
• Stakeholder & Client Management

Karachi Office

Muhammad Yousuf Darbari

Lead Consultant – Advisor IR, ER & Legal Affairs

Strategic business partner, playing an innovative role for the change process and assessing business challenges to attain revenue goals. An effective team member for achieving business growth and profitability objectives, cost centre approach as well as customer satisfaction. Able to understand the transitional phase of an underperforming organization into a highly effective one through accelerating overall efficiency improvement.

• Strategic Business Partnership
• Change Management
• Business Growth & Profitability
• Revenue & Cost Optimization
• Operational Efficiency Improvement
• Business Transformation
• Customer Satisfaction & Stakeholder Management

Karachi Office

Shuja Ahmed

Lead Consultant – Organization Development

Shuja Ahmed completed his MBA from the Institute of Business Administration (IBA) – Karachi and started his professional career in April 1999. His experience spans five functional areas: Organizational Development, Human Resource Management, Business Automation & ERP Implementation, Business Process Re-engineering & Business Integration, and Project Management. Training and development is his passion, which he pursues by developing and conducting professional workshops related to Human Resource Management, Organizational Development and Personal Effectiveness.

• Organizational Development
• Human Resource Management
• Business Process Re-engineering
• ERP & Business Automation
• Business Integration
• Project Management
• Training & Professional Development

Karachi Office

Muhammad Sheeraz Shaikh

Lead Consultant – Technical Operations

Sheeraz brings years of expertise in spearheading technological advancements. His leadership has been marked by a commitment to excellence, driving teams to surpass project goals and deliver cutting-edge solutions. His ability to align technology solutions with business objectives, foster client satisfaction and engage in continuous learning showcases his dedication to staying ahead in the fast-paced tech landscape. Sheeraz also actively contributes to community building and mentorship within the tech industry.

• Technical Leadership & Team Management
• AI & Intelligent Automation
• Custom Software Development
• Solution Architecture & System Design
• Project Delivery & Technical Strategy
• Business & Technology Alignment
• Client Management & Technical Mentorship

Karachi Office

Khowla Ashar

Lead Digital Growth & Partner Digital Solutions

She is a results-driven Digital Growth Specialist with 4+ years of experience in developing data-driven strategies that improve online visibility, qualified traffic, lead generation, and revenue growth. Her expertise spans SEO, Local SEO, AEO, Technical SEO, content strategy, and conversion optimization across service-based businesses, local brands, eCommerce, and lead-generation platforms. She combines search strategy, performance analysis, and growth-focused execution to strengthen digital presence and deliver measurable business outcomes.

• Digital Growth Strategy
• SEO & Technical SEO
• Local SEO & AEO
• Content Strategy
• Lead Generation
• Conversion Optimization
• Performance Analytics & Growth Marketing

Adil Mahmood

Business Development Manager - Digital Solutions

He is a Business Development Manager – Digital Solutions with strong experience in identifying business opportunities, understanding client requirements, and translating operational challenges into technology-driven solutions. His role involves promoting digital transformation services, coordinating with technical teams, managing client relationships, and developing solution proposals across areas such as custom software development, web platforms, automation, AI-enabled solutions, and business process optimization. With a strong commercial and operational background, he bridges the gap between business needs and technical execution to support revenue growth and long-term client partnerships.

• Digital Solutions Business Development
• Client Requirement Analysis
• AI & Automation Solution Consulting
• Custom Software & Web Solutions
• Digital Transformation Strategy
• Solution Proposal & Client Management
• Sales Strategy & Revenue Growth

Jeddah Office

Anjum Riaz

OD & Career Counceling Consultant

Anjum Riaz is an experienced HR & Organizational Development professional with expertise in building people strategies, strengthening organizational structures and improving HR systems. He works closely with business leaders to address workforce and organizational challenges through practical, scalable solutions. His experience spans HR strategy, organizational restructuring, performance management, talent development, workforce planning, employee engagement and AI-enabled HR practices, with a strong focus on improving accountability, workforce capability and sustainable business growth.

• HR Strategy & Organizational Development
• Artificial Intelligence in HR
• Workforce & Succession Planning
• Performance & Talent Management
• Learning & Leadership Development
• HR Policies, SOPs & Compliance
• Organizational Restructuring & Process Improvement

Karachi Office

Farah Saleem

Lead Consultant – Audit & Compliances

Dedicated to excellence, Farah has a diverse educational background, including a Masters from Pakistan, Matriculation in India, and primary education in Dubai. With a commitment to continuous learning, she holds an MBA in Human Resources and a Post Graduate Diploma in Human Resource Professional Certification (CHRP). Recognized as an IRCA approved Lead Auditor in OHSAS 18001, she is also certified by IOSH and NEBOSH, and holds a Certified First Aider with CPR from the Pakistan Red Crescent Society. With 24 years of experience, she brings a wealth of knowledge in Executive C-Suite Management, Human Resources, and Environment, Health and Safety Management.

• Executive & C-Suite Management
• Human Resource Management
• Environment, Health & Safety Management
• Occupational Health & Safety Compliance
• HR Strategy & People Management
• Risk Assessment & Safety Auditing
• Leadership & Organizational Management

Karachi Office

Jaweria Majeed

Digital Marketing Specialist

Jaweria is a dynamic Digital Marketing Specialist with a keen eye for crafting impactful online strategies. Armed with a Bachelor's degree in Marketing and extensive experience across diverse industries, she excels in leveraging digital channels, including social media, SEO and paid advertising, to drive successful campaigns. Her strategic mindset, coupled with proficiency in data-driven decision-making, has consistently resulted in increased brand visibility and engagement.

• Digital Marketing Strategy
• Social Media Marketing
• Search Engine Optimization (SEO)
• Paid Advertising & PPC
• Content & Campaign Management
• Data Analytics & Performance Optimization
• Brand Awareness & Audience Engagement

Karachi Office

Rukhsar Fatima

Specialist – HR Operations

As a Human Resources Professional, she is dedicated to strategically aligning organizational goals with a skilled and motivated workforce. Her multifaceted role encompasses talent acquisition, employee relations, training and development, performance management, compensation and benefits administration, HR compliance, and workforce planning. Her skills include strong interpersonal communication, knowledge of employment laws, proficiency in HRIS tools and strategic thinking.

• Talent Acquisition & Recruitment
• Employee Relations
• Training & Development
• Performance Management
• Compensation & Benefits Administration
• HR Compliance & HRIS
• Workforce Planning & HR Strategy

Karachi Office

Shahid Rashid

Director Business Planning

Director Business Planning at The Prism Services.